Demand of Adhesives in Europe to Increase to Approx. 3.5 Mn in 2020, Forecasts Ceresana

Adhesives are a part of all aspects of daily life and beyond: at home and at the office, in sports and leisure goods as well as in industrial processing and many other segments. Given their versatility and improvement of their performance, they are still becoming more and more important. Todays world would no longer be possible without adhesives. The market research institute Ceresana forecasts consumption of adhesives in Europe to increase to approx. 3.5 million in 2020.

Major Sales Market Germany

Thanks to its sound economic structure, Germany will remain the largest European sales market for adhesives. France, Italy, and the United Kingdom follow at a considerable distance. Dynamic growth rates of up to, on average, 4.2% p.a. we expect for Eastern Europe in particular. Especially Russia, Poland and Turkey will profit from increasing domestic consumption.

Differences in Development Following the Economic Crisis

Different development in individual countries is apparent in the applications of adhesives in particular. The sectors construction and automobiles were hit hardest by the effects of the crisis. In EU countries suffering from high debt, these segments will remain weakened since there is but little scope for business activity support programs. Other countries, however, will be able to support their construction sectors through investment programs.

Relocation of Automotive Preproduction

The automotive industry is one of the most important applications for adhesives. A clear trend can be observed in this segment: Due to better preconditions for production, upstream production processes are relocating from Western to Eastern Europe, e.g. Russia. Plants in Western Europe, however, largely remain in existence.