H.B. Fuller Grabs Frost & Sullivan Innovation Leadership Award for its Hot-melt Adhesive Solution

Zurich, Switzerland -- H.B. Fuller (NYSE: FUL) announced that the company has been recognized with a prestigious New Product Innovation Leadership Award from Frost & Sullivan for its hot melt adhesive product innovation and technical leadership in the nonwoven hygiene market. The award recognizes the development and successful commercialisation of two of our next generation, high cohesion olefin based, hot melt adhesive products, Full-Care 5300 and Full-Care 5650.

For more than 125 years, H.B. Fuller has been developing and delivering innovative adhesive solutions to address major industry challenges, leveraging its expertise in the development of leading edge technology. Frost & Sullivan scrutinised Full-Care 5300 adhesive and Full-Care 5650 adhesive against innovation and technology leadership measures. The firm also thoroughly analysed the products value-added features and benefits and their contribution to increasing customers return on investment.

In its analysis, Frost & Sullivan noted the effective use of H.B. Fullers third generation, high cohesive, polyolefin technology to create game-changing adhesive products. These technologies work across diaper construction applications and support the latest trends in diaper design (or functionality) such as ultra-thin and modified shapes. Their research also highlighted H.B. Fullers commitment to enhanced supply security for adhesives and its development of adhesive technologies that enable customers to do more with less, very much in line with H.B. Fullers and their customers sustainability initiatives.

After detailed comparisons with competitors products, Frost & Sullivan determined that its "independent analysis of the hot melt adhesives market clearly shows that H.B. Fullers Full-Care??5300 and Full-Care 5650 offer superior performance with potential reduction in total cost in use ownership for the customer, which makes their products ideal upgrades from traditional adhesives in the non-woven hygiene sector.

Frost & Sullivan continued, "The easy processability, unswerving quality, augmented bonding strength, low odor, and substrate flexibility possessed by these products put them on a higher pedestal than any other similar product in the marketplace. Hence, Frost & Sullivan is proud to present the 2013 Global New Product Innovation Leadership Award in Non-woven Hot Melt Adhesives Market to H.B. Fuller."