Published WPCIA Washington Jan 05,2013:
One of the key factors of the paint market growth is the rapid development of the global construction industry. The new environmentally friendly paint will be the development of a new trend in the global paints and coatings market. However, due to the lack of effective production technology and product quality management to and bring differentiation will face a new challenge, but the global paint coating amount increased by 10% in 2012, still, paint prices reached about 4.5%, mainly due to inadequate supply and rising prices of raw materials (titanium dioxide, acrylic resin, etc.) the global paint consumption, total sales of $ 120 billion, an output of 39.82 million tons, which reflects the prices of raw materials continue to rise, and coatings market The demand is also growing.

The paint and coatings industry largely depends on the purpose of the market, such as the need to meet the key industrial sectors are construction, steel, marine, automotive and wooden furniture. The emerging markets are showing growth potential of the huge architectural paints and industrial coatings. The growing demand to promote green-based chemicals, such as zero volatile organic compounds (VOC) paints, solvent-based products based on the replacement of water-based products. Paint manufacturers are focusing on cutting-edge innovations to meet the requirements of consumers and regulators. Key vendors dominating this space include PPG Industries,Diamond Company,and AkzoNobel.

The Asia-Pacific region is still the worlds largest paint consumption ranked first in a yield of 42% in 2012. Asia, China accounted for more than half of consumption, and the slowdown in the rapid expansion of the past. At present, India is about 15% of the trading volume of the region, and continue to increase its market share. Europe is the second largest market, accounting for 27% of global volume. North America is a global coatings exports accounted fifth, mature growth prospects. South America and Central America for 8% of global demand in 2012, the regions slowdown, but growth is expected to moderate in the future.

2012 WORLDS TOP TEN PAINT BRANDS:

1. AKZONOBEL (NED)  www.akzonobel.com  $ 18.29 billion

2. PPG Industries (U.S.) www.ppg.com $ 14.83 billion

3. SHERWIN-WILLIAMS (U.S.) www.sherwin-williams.com $ 7.94 billion

4. DUPONT (U.S.) www.dupont.com $ 5.35 billion

5. BASF (GER.) www.basf.com $ 4.99 billion

6. RPM Inc (U.S.) www.rpminc.com $ 4.08 billion

7. DIAMOND Paint (U.S.) www.diamondpaint.us $ 3.73 billion

8. VALSPAR (U.S.) www.valspar.com $ 3.57 billion

9.SACAL (U.K.) www.sacalpaint.com $ 3.35 billion

10. NIPPON Paint (JPN) www.nipponpaint.co.jp $ 2.98 billion

1.AKZONOBEL

Company Profile:
AkzoNobel is the largest global paints and coatings company and a major producer of specialty chemicals. AkzoNobel supply industries and consumers worldwide with innovative products and are passionate about developing sustainable answers for our customers. AkzoNobel portfolio includes well known brands such as Dulux, Sikkens, International and Eka. Headquartered in Amsterdam, the Netherlands, AkzoNobel are a Global Fortune 500 company and are consistently ranked as one of the leaders on the Dow Jones Sustainability Indexes. With operations in more than 80 countries, AkzoNobel 55,000 people around the world are committed to excellence and delivering Tomorrow’s Answers Today.
Netherlands, Amsterdam
PO Box 9300
Tel: +31 20 502 7555
Fax: +31 20 502 7666
Website: www.akzonobel.com

The main information 2012:
Coatings sales: $ 18.29 billion
Number of employees: 55,000
Coatings Sales: 1.984 billion liters
Geographic Sales: Europe 32%，Americas 31%，Asia Pacific 33%，in other regions 4%

Board member:
Hans Wijers: Chief Executive Officer and Chairman of the Board of Management
Keith Nichols: Chief Financial Officer
Leif Darner: Board member responsible for Performance Coatings
Tex Gunning: Board member responsible for Decorative Paints
Rob Frohn: Board member responsible for Specialty Chemicals

Focus on the development:
- first is still European area decoration paint business development.
- further consolidate in global powder coating market leadership position.
- enlarges to the Chinese market input and market share growth.

Market Positioning:
Top 3 in Europe: decorative paint, repair paint, powder coating
The worlds best-selling paint: powder coatings, wood coatings, coil coatings, marine protective coatings, aerospace coatings.
European markets selling paint: decorative coating
Asia-Pacific market and the North American market selling coatings: decorative paints, wood coatings

Summary:
This year, the global economy, especially slowing economic growth in Europe, generated sales of the Akzo Nobel adverse impact. Therefore, the company will implement additional restructuring plans to further reduce the cost impact of the most serious. The lineup of the companys business, with highly complementary, in a leadership position in many areas of the market, and strong in high-growth markets business. The long-term development of confidence of the business, but remained cautious about the short-term development of the market.

AkzoNobel and Brazil has the legendary Maracana stadium (Maracana) signed an agreement to provide stadium for top coating. In 2014, a global attention to the football here time will be staged. Akzo Nobel professional team success signing this agreement, the team designed for global large infrastructure project provides a complete set of coating solution. "Brazil is one of our important high-growth markets, occupies a pivotal position in the global strategic view of Brazil in the next few years will become the focus of world attention at sporting events, AkzoNobel will go all out to seize these opportunities . "

“AkzoNobel in all business areas and strive to provide sustainable innovative products for our customers. Extract from todays trend, we are committed to the innovation of tomorrow, to meet customer demand. Therefore, we want to be able to like China strategic market for future scientific elite, and we reflect together on and face the challenge of Tomorrows Answers.” Our company Future promise: The idea that paint is just something